Editorial Policy
This policy explains how Furrow & Feather researches, writes and reviews its content about animals and pet care. It applies to all articles, guides, reviews and opinion pieces published under the Furrow & Feather name.
Sourcing
Our writers draw on peer-reviewed veterinary and animal-behavior research, statements and guidelines from veterinary associations and animal welfare organizations, interviews with veterinarians, trainers and shelter staff, breed club standards, and firsthand reporting from farms, shelters and pet owners. When statistics or health claims are used, we favor primary sources over secondhand summaries and note when information is anecdotal or based on personal experience.
Review process
Articles involving health, nutrition or training recommendations are checked against current veterinary consensus and, where practical, reviewed by a professional with relevant animal-care experience before publication. Editors also review pieces for clarity, balance and consistency with our sourcing standards, and flag content for revision if newer research or guidance emerges after publication.
Corrections
When a factual error is identified, whether through reader feedback, editorial review or new evidence, we correct the article as soon as possible and add a visible note describing what was changed and when. Significant errors affecting health or safety recommendations are prioritized for immediate correction, and readers can report suspected inaccuracies through our contact page.
Advertising and independence
Furrow & Feather accepts sponsored content, affiliate partnerships and review samples from pet product companies, and all such arrangements are disclosed clearly to readers within the relevant article. Sponsors and partners have no editorial control over the content, opinions or recommendations we publish, and no product receives a favorable review in exchange for payment or free goods.
Contact the editors
Notes, corrections, and quibbles: [email protected]. We reply within one business day.
Questions about this policy
Reach us at [email protected] or call +44 161 564 4102 during Mon-Thu 09:45-19:15, Fri 09:45-17:15, Sat 10:00-16:00. Every message gets a reply within one business day.
- Merchant
- Furrow & Feather Publishing Ltd.
- Registered address
- 23 Chapel Street, Salford, M3 5DP, United Kingdom
- [email protected]
- Phone
- +44 161 564 4102
- Working hours
- Mon-Thu 09:45-19:15, Fri 09:45-17:15, Sat 10:00-16:00
- Registration
- Company No. 18793744
Furrow & Feather